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COLUMBIA, SC - April 27, 2021 – BDB Collegiate Solutions is pleased to announce it has entered into a partnership with Carson-Newman Athletics to assist in its efforts to grow its corporate sponsorship program. BDB will be involved in assisting in the hiring of personnel, training the team, growing the Eagle brand throughout Eastern Tennessee, evaluating the asset mix, and expanding inventory opportunities.

Founder and CEO Don Williams said, “We are excited about the opportunity to work with a program like Carson-Newman which has a rich tradition in college athletics at the NCAA Division II level. Under the leadership of Athletic Director Matthew Pope and his team, Carson-Newman is poised to grow in exciting and innovative ways. We are

pleased to be able to help them as they engage with the community of Jefferson City and the surrounding area in the coming months and years.”

Founded in 1851, Carson-Newman is where students experience what higher education can be at this nationally ranked liberal arts university. Our faculty prepares students every day to compete on the world stage – whether you’re studying on campus, online or at one of our many opportunities abroad. With our small class size, professors will know you and walk alongside you in your college journey in a caring, Christian community. Carson-Newman offers rigorous preparation for professional and health professions, including dentistry, law, medicine, business, and physical therapy.

Vice President of Athletics, Matt Pope stated, “We are excited to partner with BDB Collegiate Solutions. Their level of regional and national expertise in revenue growth through corporate sponsorship development will enable us to operate at an extremely high level."

BDB Collegiate Solutions is a Columbia, SC based company devoted to working with the Universities at all levels who wish to grow their corporate sponsorship business internally. BDB specializes in training, staffing, asset valuation and expansion, national representation and activation.

For more information on BDB Collegiate Solutions, please visit

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